Marketing 101 - Virtual Event





In Partnership with the Fayetteville Public Library





Join the Fayetteville Public Library and Mollie Watkins, Accredited Small Business Consultant for Comprehensive Consulting Solutions for Small Businesses, for a 1 hour session on marketing! The marketing session will be a virtual event on Zoom. If you are thinking about starting a business or recently opened one, make sure you join us on July 15th at 10 am!


Marketing is how small businesses promote their services and products. Marketing encompasses advertising, sales, online presence, retention, and more. A marketing plan is about the whole of the parts - there is not a magic bullet. Some tactics are focused on branding or awareness and others for lead generation.


The term "Marketing" includes online advertising, social media, networking, sales, influencers, SEO, mailers, referrals, retention, vlogs, promotions, blogs, press releases, cold-calling, and branding. Marketing is anything used to promote and sell products or services. Marketing varies by industry and company, but every company needs a plan to reach and sell their products/services to the target customer(s).


To attend this virtual marketing event, visit the Fayetteville Public Library's website. Don't miss this event - space is limited, so register today!



Missed the event? Check out the recorded session on the Library's YouTube Channel - https://youtu.be/LixL38msm6s.